Partner with mumma

Reach UAE mums who trust us

Join brands that connect authentically with our community of engaged mothers. Discover how we can grow together.

44,000+
UAE mums (KSA coming soon)
85%
WhatsApp open rate
40%
Click-through rate
4.9★
Partner satisfaction

Brands we've worked with

Centrepoint
BOUNCE
Mini BOUNCE
Momcozy
Courtyard Playhouse
LEGO
Careem Quik
Meralda Jewels
LG
Dubai Parks & Resorts
better
NMC Healthcare
Cheeky Monkeys
ESM Holiday Camps
Hamilton Aquatics
Kids Unlimited
Shoofi
Camelicious
maids.cc
PeLove
Edit by Ahmed Seddiqui
Shein
Diagnio

Why brands choose mumma

We're more than a platform. We're a trusted voice in the UAE mum community.

Hyper-engaged audience

Connect with mums who actively seek recommendations and trust our community.

Authentic endorsement

We only partner with brands we genuinely believe serve families well.

Measurable results

Detailed campaign reporting with real metrics that matter to your business.

Partnership opportunities

From WhatsApp broadcasts to sponsored content, we offer multiple ways to connect with our audience.

  • WhatsApp Broadcast
  • Instagram Features
  • mumma mag Sponsored Content
  • Deals & Offers Placement
  • Calendar Event Promotion
  • Guide Directory Listings
  • Exclusive mumma Events

What we offer

Everything you need for a successful campaign

  • Audience demographics & insights
  • Placement options & specifications
  • Rate card with package deals
  • Case studies & success stories
  • Brand guidelines & requirements
  • Campaign timeline examples

Your partnerships team

Sofi Sitha

Sofi Sitha

Founder

Sofi built mumma from a mums' group into the UAE's largest mum and family community, and she looks at every partnership personally.

Sally

Sally

Partnerships at mumma

A people person first, she would rather hear what you are trying to do over a coffee than read a deck.

sally@mummaly.com

Create your partner account

Tell us about your brand and create your account to get started.

“We only partner with brands we'd recommend to our own friends. Every partnership is reviewed to ensure it serves our community well.”

The mumma Team